"Economic Approaches to Organizations" von Hein Schreuder ist ein umfassendes Lehrbuch, das die wirtschaftlichen Aspekte und Theorien hinter der Organisation von Unternehmen untersucht. Es bietet eine detaillierte Analyse der Struktur...

Big data from sensors can help you discover powerful hidden social triggers and networks within your company. With that knowledge, you can make slight changes that dramatically improve your bottom line -- and the health and happiness of...

Strategic Brand Management 2e provides a comprehensive and up-to-date treatment of the subjects of brands, brand equity, and strategic brand management. Strategic brand management involves the design and implementation of marketing...