A major new edition of the classic work that revolutionised the way business is conducted across cultures and around the globe. It provides leaders and managers with practical strategies to embrace differences and successfully work...

When Cultures Collide: Managing Successfully Across Cultures

The successful managers for the next century will be the culturally sensitive ones. You can gain competitive advantage from having strategies to deal with the cultural differences you will encounter in any international business setting....

"When Cultures Collide: Managing Successfully Across Cultures" ist ein umfassendes Handbuch von Richard D. Lewis, das sich auf interkulturelle Kommunikation und Management in einem globalen Geschäftsumfeld konzentriert. Das Buch bietet...