The world¿s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is...

Real profit after taxes is the most important management target. Profits are the cost of survival and the creators of new value. In this book, celebrated management thinker Hermann Simon brings clarity to the jungle of profit concepts...

"Wirtschaftserwachen: Chinas Mittelstandswunder – und wie uns neues Wachstum für Deutschland gelingt" von Hermann Simon untersucht das ökonomische Phänomen des aufstrebenden Mittelstands in China und zieht Parallelen zur deutschen...