In one of the most important business books since "The Tipping Point," Anderson shows how the future of commerce and culture isn't in hits, or the high-volume head of a traditional demand curve, but in what used to be regarded as...

"TED Talks: Die Kunst der öffentlichen Rede" von Chris Anderson ist ein umfassender Leitfaden, der darauf abzielt, Lesern die Fähigkeiten und Techniken zu vermitteln, um effektive und inspirierende öffentliche Reden zu halten. Als...

"The Long Tail: Nischenprodukte statt Massenmarkt, Das Geschäft der Zukunft" von Heike Schlatterer beschäftigt sich mit dem wirtschaftlichen Konzept des "Long Tails", das erstmals von Chris Anderson populär gemacht wurde. Das Buch...

This is not just the most insightful book ever written on public speaking-it's also a brilliant, profound look at how to communicate' - Adam Grant, author of ORIGINALSIn Ted Talks Chris Anderson, Head of TED, reveals the inside secrets...

And what happens when those things are then made available to the consumer for free?In his groundbreaking new book, The Long Tail author Chris Anderson considers a brave new world where the old economic certainties are being undermined...

HBR's 10 Must Reads on Public Speaking and Presenting (with featured article "How to Give a Killer Presentation" By Chris Anderson) von Anderson, Chris