The Timeless Principles of Successful Business Strategy

Über den Autor

Eric Viardot is permanent professor of strategy at EADA Business School in Barcelona. He has a doctorate in management and is a graduate of the HEC Business School, Paris, and the Institute of Political Sciences, Paris. He has been working in different marketing positions for Hewlett-Packard in France, Canada and the US. He was then a financial director for a large international NGO in Asia and Central America. After that, he joined Bain and Company as a senior consultant and had numerous assignments in Europe.Eric Viardot has published various books and articles on strategic management. He lectures regularly in executive programs in Europe and other continents. He is an active consultant and trainer and has worked with several major multinational corporations.