The Music Management Bible
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(Music Sales America). Detailed guide for today's modern industry professional. Everything you need to know to survive as an artist or manager, featuring fully up-to-date directory of MMF members worldwide. Today, the music business is bigger and more complicated than it's ever been. Wave after wave of Next Big Things are breaking on the ears of the fickle public, and with them is rising a whole breed of industry professionals implementing new systems to manage their stars. It's a dog-eat-dog world out there, and only the most business-savvy will survive. Thankfully, help is at hand in the form of The Music Management Bible . Written by seasoned experts in the business and produced in association with the Music Managers' Forum, here at last is a guide that will steer both artist and manager through the turbulent seas of music management, lifting the veil on such matters as publishing and recording contracts, merchandising, mediation and PR. With a complete list of affiliated managers and their acts, The Music Management Bible is an indispensable handbook for any aspirant to business.
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