The author was widely known as 'the gentleman of horror', his kind and sensitive nature a sharp contrast with the sinister roles that dominated his work from the 1950s onwards. In this book, he presents his own account of his remarkable...

Das Buch "Marketingfaktor Kunstsponsoring" von Brigitte Kössner untersucht die Rolle des Kunstsponsorings in der modernen Marketingstrategie. Es bietet eine detaillierte Analyse der verschiedenen Aspekte des Kunstsponsorings,...