The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader. Since it was first published almost a decade ago, Seth Godin's visionary book has helped tens of thousands of leaders turn...

From the bestselling author of Purple Cow and This is Marketing comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. Creative work doesn't...

From the bestselling author of Linchpin, Tribes, and The Dip comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't...

The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: "What's your story?" "Will the people who need to hear this...

#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising. Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of...

"Whatcha Gonna Do With That Duck?: And Other Provocations, 2006-2012" ist eine Sammlung von Essays und Blogposts des bekannten Marketing-Gurus Seth Godin. In diesem Buch bringt Godin seine provokanten und oft unkonventionellen Gedanken...

When it comes to the climate, we don’t need more marketing or anxiety. We need established facts and a plan for collective action.The climate is the fundamental issue of our time, and now we face a critical decision. Whether to be...