Fascinating and provocative, Ariely's The Truth About Dishonesty is an insightful and brilliantly researched take on cheating, deception and willpower. Internationally bestselling author Ariely pulls no punches when it comes to home...

"Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act.” — James Surowiecki, author of The Wisdom of Crowds Behavioral economist...

Blends everyday experiences with a series of illuminating and often surprising experiments, trying to discover why intelligent, rational people make irrational choices every day. Will appeal to the same market as "Freakonomics", "Blink"...