The Creative Act

Many famed music producers, however brilliant, become known for a particular sound which has its day and then ages out. Rick Rubin, on the other hand, is most famous for something else: for creating a strong safe space where artists of wildly different genres and traditions can home in on who they really are and what they really offer. To surprise themselves, and thus the world. Rubin's true art is for helping people get out of their own way and commune with the powerful creative signal that is their birthright. Over the years, Rubin has thought deeply about where creativity comes from and where it doesn't, about what it takes to strike a deep nerve within ourselves. Perhaps above all, he has learned that being an artist isn't about your specific output; it's a relationship to the world. Creativity has a space in everyone's life, and everyone has the opportunity to make that space stronger. Indeed, it may be our most important responsibility. More than five years in the making, The Creative Act is a series of meditations that illuminate the path of the artist as a road we all can follow. It is a beautifully generous offering of the wisdom gleaned from a lifetime's work spent in the service of exhilaration and transcendence, distilled into a timeless classic that puts those feelings within closer reach for all of us. von Rubin, Rick