"AN IMPORTANT BOOK ABOUT MOTIVATION FROM A PROVEN MOTIVATOR." -JACK WELCHYum! Brands CEO David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between?Over his fifteen years at Yum! Brands, Novak has developed a trademarked program-Taking People with You-that he personally teaches to thousands of managers around the world. He shows them how to make big things happen by getting people on their side. No skill in business is more important. And Yum!'s extraordinary success (at least 13 percent growth for each of the last ten years) proves his point.Novak knows that managers don't need leadership platitudes or business school theories. So he cuts right to the chase with a step-by-step guide to setting big goals, building strong teams, blowing past your targets, and celebrating after you shock the skeptics. And then doing it again and again until consistent excellence becomes a core element of your culture. von Novak, David
David Novak is the Chairman and CEO of Yum! Brands, Inc., which operates in more than 120 countries and employs 1.4 million people. All three of the company's restaurant chains-KFC, Pizza Hut, and Taco Bell-are global leaders in fast food. Prior to leading Yum!, he was president of both KFC and Pizza Hut and held senior management positions at PepsiCo. Novak has been recognized as "2012 CEO of the Year" by Chief Executive magazine, one of the world's "30 Best CEOs" by Barron's for the past two years, one of the "Top People in Business" by FORTUNE and one of the "100 Best-Performing CEOs in the World" by Harvard Business Review. He is also the recipient of the national 2008 Woodrow Wilson Award for Corporate Citizenship.